The AKC Fetch is an exciting initiative introduced by the American Kennel Club (AKC) to formalize the classic game of fetch into a structured activity with official AKC titles. Launched in late 2023, the program is designed to be an enjoyable and inclusive way for dogs of all breeds—including mixed-breed dogs (also known as All American Dog) —to develop their retrieving skills while strengthening their bond with their owners.
Unlike traditional dog sports that emphasize competition, AKC Fetch operates as a noncompetitive, pass-fail program, allowing dogs and their handlers to work together through a series of retrieving challenges. The program consists of four levels of titling—Fetch Novice (FTN), Fetch Intermediate (FTI), Fetch Advanced (FTA), and Fetch Retriever (FTR)—each requiring dogs to demonstrate their ability to retrieve at increasing levels of difficulty.

The focus is not on speed or performance rankings but rather on teamwork, obedience, and a dog’s ability to complete retrieving tasks reliably. This approach makes the program accessible and enjoyable for both novice and experienced handlers.
As part of the AKC Family Dog Program, AKC Fetch is open to all dog breeds and sizes. Whether you have a small terrier or a large retriever, any dog that enjoys playing fetch can participate. The program promotes physical activity and mental stimulation, offering a rewarding experience for both dogs and owners. By providing a structured format, AKC Fetch encourages more people to engage in purposeful training and play with their dogs in a relaxed, fun environment.
Purpose and Goals of the AKC Fetch Program
The AKC Fetch Program was created to encourage active play and positive training experiences for dogs and their owners. Fetch is one of the most popular activities that people engage in with their pets, and the AKC recognized an opportunity to turn this everyday game into a structured and rewarding event.

By introducing a titling system, AKC aims to make dog sports more accessible to a broader audience, allowing dog owners to participate in AKC events without needing advanced training or specialized equipment. The goal of AKC Fetch is to provide an activity that anyone can enjoy, regardless of prior experience in dog training.
Another key objective of the program is to promote physical fitness and mental enrichment. The game of fetch naturally encourages dogs to run, chase, and retrieve, which helps them stay physically active. Additionally, the structured nature of the program enhances a dog’s ability to follow commands, learn impulse control, and improve memory skills—especially at the more advanced levels where dogs must retrieve multiple objects in a specific order.
Participation in the program also fosters stronger communication and trust between dogs and their owners. Handlers learn new training techniques while dogs develop obedience skills that can be applied beyond fetch. This aligns with the AKC Family Dog Program’s mission to promote responsible dog ownership, positive training, and a closer bond between pets and their families.
Furthermore, AKC Fetch was designed as an entry-level activity for dog owners who might be new to formal training or dog sports. Unlike agility, obedience trials, or hunt tests— which can be competitive and require extensive preparation—fetch is a familiar and approachable game. By making the test pass/fail rather than competitive, AKC ensures that participation remains inclusive and encouraging, focusing on individual progress rather than rankings.
Why the AKC Created the Fetch Program
The AKC launched the Fetch Program to fill a gap in their Family Dog offerings. Before this program, the Family Dog category included activities like Canine Good Citizen (CGC) for obedience and manners, AKC Trick Dog for learning fun tricks, and AKC FIT DOG for promoting regular exercise. However, there wasn’t a structured AKC activity specifically focused on retrieving and interactive play.
Recognizing that fetch is a widely loved game, the AKC saw an opportunity to create a structured retrieving-based eventthat was both accessible and rewarding for participants. Unlike field trials or hunt tests— which are primarily designed for sporting breeds—the Fetch Program is open to all dogs and does not require advanced training. This inclusivity ensures that both purebred and mixed-breed dogs can compete on equal footing.
Additionally, AKC Fetch aligns with the organization’s mission to promote responsible dog ownership and canine well-being. Training dogs to follow structured commands while playing fetch helps reinforce impulse control, obedience, and positive behavior. AKC notes that participating in structured activities encourages better socialization and a stronger bond between owners and their pets.
Fetch is not only a fun game but also a great form of exercise. Regular participation in activities like AKC Fetch promotes an active lifestyle for both dogs and their owners. Dogs that engage in structured physical play are less likely to develop obesity or behavioral issues related to boredom and excess energy. Owners also benefit from increased physical activity, making the program a win-win for both humans and dogs.
Finally, the creation of AKC Fetch reflects the growing demand for family-friendly and beginner-accessible dog sports. Many dog owners are interested in participating in AKC activities but may not have experience with traditional dog sports. AKC Fetch provides an easy, non-intimidating way to get involved and earn AKC titles, reinforcing the organization’s goal of making dog training and titling fun and rewarding for everyone.
Benefits of Participation in AKC Fetch
Enrolling in the AKC Fetch Program offers a variety of benefits beyond earning AKC titles. This program provides physical, mental, and social advantages for both dogs and their owners:

1. Physical Exercise
Playing fetch is an excellent way to keep dogs active. The repeated action of sprinting to retrieve objects improves a dog’s endurance, muscle tone, and coordination. It is particularly beneficial for high-energy breeds that require regular exercise.
For owners, participating in Fetch also promotes increased movement and activity, contributing to better overall health. Fetch sessions encourage both dogs and humans to stay active together, reinforcing a healthy and engaging lifestyle.
2. Mental Stimulation
Fetch is not just about running—it also engages a dog’s mind and problem-solving skills. Dogs must learn to wait for their handler’s cue, navigate distractions, and remember where objects were thrown. Advanced levels introduce memory challenges where dogs must retrieve multiple objects in a sequence, further testing their cognitive abilities.
For handlers, training for AKC Fetch can be a learning experience in itself. Owners develop better training techniques and gain a deeper understanding of how to motivate and communicate with their dogs effectively.
3. Strengthened Bond Between Dog and Owner
Training and playing fetch together enhances trust and teamwork between dogs and their handlers. Fetch is a cooperative activity—dogs look to their owners for direction, and owners guide their dogs through the retrieving process.
Regular practice builds a deeper connection and improves responsiveness to commands, reinforcing positive behaviors that carry over into daily life.
4. Socialization and Community Engagement
Attending AKC Fetch events provides valuable social experiences for both dogs and their owners. Dogs get to interact with other dogs in a controlled environment, helping them develop good social skills. Meanwhile, owners meet like-minded individuals who share a passion for dog training and activities.
AKC Fetch fosters a sense of community by bringing together people who enjoy spending quality time with their pets. The supportive, noncompetitive atmosphere encourages dog owners of all backgrounds to participate and celebrate their dogs’ achievements.
5. Inclusivity – Open to All Dogs
One of the most significant benefits of AKC Fetch is its inclusivity. The program welcomes all breeds, sizes, and mixed-breed dogs, provided they are registered with AKC, AKC Canine Partners, or PAL (Purebred Alternative Listing).
Unlike some performance events that cater primarily to specific breeds, AKC Fetch ensures that every dog, regardless of lineage, has the opportunity to succeed.
6. Connection to the AKC FIT DOG Program
AKC Fetch aligns with the AKC FIT DOG initiative, which promotes canine fitness. Fetch titles can count toward the AKC FIT DOG Gold Award, encouraging owners to stay active with their dogs while earning recognition for their efforts.
The AKC Fetch Program is a fun, engaging, and accessible activity that allows dog owners to turn a simple game into a structured training and titling experience. By incorporating elements of physical exercise, mental enrichment, and teamwork, the program benefits both dogs and their handlers.
With its inclusivity, ease of entry, and positive impact, AKC Fetch provides an excellent opportunity for all dog ownersto participate in an AKC event. Whether you’re training for a title or just looking for a structured way to enjoy time with your dog, AKC Fetch offers a rewarding and enjoyable experience for everyone involved.